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Latest Levi Strauss News

  1. Budget Battle Ahead (The Note)

    Fri, 5 Apr 2013

    said as the crowd laughed, according to a report provided by a print reporter at the home of John Goldman, an heir to the Levi - Strauss fortune. "And she is a great friend and has just been a great supporter for many, many years. She's brilliant and she's

  2. President Obama: Enacting Gun Laws Is 'Tougher' Than Immigration Reform

    Thu, 4 Apr 2013

    president attended a second fundraising lunch for about 250 people at the home of John D. Goldman, a philanthropist and Levi Strauss heir, and his wife, Marcia Goldman, in Atherton, Calif. Tickets for the two events ranged from $1,000 to $32,400

  3. Obama Calls Californian Kamala Harris 'Best Looking' Attorney General

    Thu, 4 Apr 2013

    said as the crowd laughed, according to a report provided by a print reporter at the home of John Goldman, an heir to the Levi - Strauss fortune. Harris has served as California's attorney general since 2011 and is a rising star for Democrats. She is often

  4. Companies launch new brands for Asia markets

    Tue, 13 Sep 2011

    market. Last year, U.S. jeans maker Levi Strauss launched its Denizen denim brand in traction for new brands, Lam says. For Levi Strauss , the question of whether Asian consumers retailers such as Zara in selling jeans made Levi Strauss realize there was an "unmet need

  5. Distressed Denim: College Student Wears Same Jeans For 15 Months

    Thu, 20 Jan 2011

    wear and tear on your jeans. By not washing frequently, you're extending the life of the jeans." Notable denim maker Levi Strauss did a life cycle assessment on its denim and found that consumers can help decrease their energy use by washing their jeans

  6. Professor Accused of Incest With Daughter

    Tue, 14 Dec 2010

    relationship who might suffer disproportionate genetic risks," said Grossman. Anthropologists Margaret Mead and Claude Levi - Strauss argued that the incest taboo was "among the essential mechanisms of human society." "You have to worry about how it changes

News

  1. Levi's: Striking the Balance Between Authenticity and Innovation

    Tue, 6 Jul 2010

    Levi's blue jean, invented by old man Levi Strauss himself in 1873. When we think of products Anderson, chief executive officer of Levi Strauss & Co. "It is risky. It's a different react. Robert Hanson, president of Levi Strauss Americas, said it's important to

  2. How Does Levi Strauss Use Web Video?

    Tue, 27 Apr 2010

    measure and assess their spending in online video? Daisy Whitney caught up with the chief marketing officer of storied brand Levi Strauss at ad:tech San Francisco to ask him those questions in her New Media Minute. Here's a rare chance to hear directly from

  3. More marketers use social networking to reach customers

    Fri, 28 Aug 2009

    marketing spending this year, according to a Forrester presentation in April. Some of the biggest companies — Ford, Levi Strauss and Chevron, to name a few — are reengineering marketing operations to embrace digital tools to more nimbly brand products

  4. More marketers use social networking to reach customers

    Thu, 27 Aug 2009

    marketing spending this year, according to a Forrester presentation in April. Some of the biggest companies — Ford, Levi Strauss and Chevron, to name a few — are reengineering marketing operations to embrace digital tools to more nimbly brand products

  5. 5 sources of inspiration for starting a small business

    Wed, 26 Aug 2009

    Interestingly, most solid, profitable businesses are developed from rather mundane ideas. While it might take a Levi Strauss to invent blue jeans or a Steve Jobs to create a personal computer, you can make money selling those jeans or providing

  6. Blue jeans selling strong, but high-end sales could suffer

    Wed, 29 Jul 2009

    makers, he says, have to become "lifestyle companies" with non-denim clothes and accessories to thrive. Fitting a niche Levi Strauss and VF's Lee and Wrangler brands, while affected by the economy, are weathering it better than some at the highest ends

  7. Yahoo names new CFO, fills void left by shake-up

    Thu, 11 Jun 2009

    with $1.8 million severance package when he leave Yahoo at the end of the month. He is set to become CFO of jeans maker Levi Strauss & Co. beginning July 1. Morse, 40, will start at Yahoo with a $500,000 salary, a hefty raise from the $375,000

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Videos

  1. Forever in Blue Jeans

    Wed, 7 Jul 2010

    There were no before Levi's. Old man Levi Strauss make that young men Levi Strauss back He and his partner Jacob Davis invented displays. Robert Hanssen is president of Levi Strauss America's so he'll bring the cup regular

    Levi Strauss found at 0:56, 4:36

    is old. So old. There were no -- before Levi's. Old man Levi Strauss make that young men Levi Strauss back -- He and his partner Jacob Davis invented jeans as we know them in 1873. Selling them out of a dry
    how customers will react to the displays. Robert Hanssen is president of Levi Strauss America's so he'll bring the cup regular folks in here to this laboratory to take a look at the display -- --

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