Rescue crews tonight are searching for a small plane in the waters off the coast of Venezuela. After the plane disappeared after take off on board the CEO of the famous Italian fashion house the Sony.... See More
Rescue crews tonight are searching for a small plane in the waters off the coast of Venezuela. After the plane disappeared after take off on board the CEO of the famous Italian fashion house the Sony. Whose clothes and housewares triggered a buying frenzy when they were sold at target. ABC's Matt -- on the search tonight. Tonight dozens of rescuers are scouring the southern Caribbean port -- with Sony this sign of the famed Italian fashion house. This ninety twin engine islander took off Friday from that tiny archipelago of those rockets -- of Venezuela. The fifty year old -- Sony his partner more reach yet -- Leone to friends and two crew. It dropped from radar just thirty minutes into the flight to the mainland. Five years to the day after another flight from those -- also disappeared killing fourteen. Most -- -- fashionable among the jets at the runway there as long as -- -- his line. And often these backfiring puddle jumpers are the only way of navigating the Caribbean. ABC news recently learned -- -- was known as the company's enthusiastic ambassador telling a group earlier this year. I do mind -- and business. And -- -- -- say it's quite. -- -- -- -- immediately as he extended facility's bright geometric design into Asia and the US where he made high fashion affordable. -- the -- cat walks to -- In 2011 the Sony -- -- targets -- off a shopping frenzy. Venezuelan authorities say they're searching for depleted -- 300 square mile area so far no Trace. Matt Gutman ABC news Miami.
This transcript has been automatically generated and may not be 100% accurate.