Where to Find After-Christmas Sales
Some retailers have been waiting until after the holidays to offer sales.
Dec. 26, 2008 — -- Were you wowed by the pre-Christmas sales at famously hoity-toity spots such as Saks and Bergdorf Goodman? You're not alone. This year, seemingly everything's on sale; discounts have been deeper than ever.
But some retailers have been waiting until after the holidays to offer sales. These stores' owners feel thaitat their products are unique enough that there's adequate demand for them before the holidays--and that loyal customers will scramble for the leftovers once the discounts do kick in, after the first of the year.
Click here to learn more about post-holiday sales at our partner site, Forbes.com.
One proprietor taking such a chance is Debi Greenberg, owner of luxury store Louis Boston, located on Boston's famous shopping drag Newbury Street. Greenberg hasn't marked down her fall collection, but starting Jan. 7, all fall 2008 items will be discounted by 50%.
"Stores who had never done something like this were slashing prices way before Thanksgiving," says Greenberg. "But people still weren't shopping, whether the discount was deep or not."
And Greenberg wanted to ensure that her products--which include items by designers such as Marni, Balenciaga and The Row--remained valuable in the eyes of consumers. "The integrity of the store was important. I didn't need to collect the money that fast. I feel like marking down items so quickly makes the merchandise feel worthless," says Greenberg.
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