How to Compete in a Fragmented Marketplace

Author Mike Dover shares thoughts from his book 'Wikibrands.'
3:00 | 02/16/11

Coming up in the next {{countdown}} {{countdownlbl}}

Coming up next:

{{nextVideo.title}}

{{nextVideo.description}}

Skip to this video now

Now Playing:

{{currentVideo.title}}

Comments
Related Extras
Related Videos
Video Transcript
Transcript for How to Compete in a Fragmented Marketplace

This transcript has been automatically generated and may not be 100% accurate.

{"duration":"3:00","description":"Author Mike Dover shares thoughts from his book 'Wikibrands.'","mediaType":"default","section":"ABCNews/Business","id":"12931292","title":"How to Compete in a Fragmented Marketplace","url":"/Business/video/compete-fragmented-marketplace-12931292"}