The more than 4-minute long video, directed by Joseph Kahn, focused on Swift's reputation and the revamped image she seems to want to convey, as told through hidden clues and possible homages.
Swift herself has stayed mum about the song and corresponding video, though Kahn sang her praises on Twitter Sunday night.
"It's so fun to collaborate and make videos with @taylorswift13," he wrote. "These videos are true collaborations. She's the hotter, smarter me."
Though Swift announced in the single that "the old Taylor can't come to the phone right now... 'cause she's dead," it seems she wants to say a proper goodbye to her past.
A few of the most notable moments from the video are below. "Reputation," the album on which "Look What You Made Me Do" appears, will hit stands Nov. 10.
Also in the bathtub: a $1 bill. Earlier this month, Swift won a $1 lawsuit in which she accused a former radio deejay of groping her. “My hope is to help those whose voices should also be heard,” she said in a statement afterward. “Therefore, I will be making donations in the near future to multiple organizations that help sexual assault victims defend themselves."
56 seconds: Swift is now wearing snake rings on all of her fingers, and snakes can be seen slithering around a golden throne on which she sits. However, perhaps biggest indication that Swift feels that she's been betrayed is the inscription, "Et tu Brute," a line from "Julius Caesar," which appears throughout the scene. She's also sipping tea, which naturally, is served by snakes -- a possible nod to the phrase, "Spill the tea," which references gossiping.
1:40: In a multi-faceted scene, Swift, wearing a shirt adorned with a tiger face and the words, "Blind for love," robs a streaming company in a cat mask. In 2015, Swift wrote a letter to Apple demanding compensation for artists whose music was streamed on Apple Music. Earlier this year, she began providing her music to streaming services.
As for her shirt, many believe it's a reference to Swift's much-discussed love life.
1:50: An apparent nod to her "squad" of actresses, singers and models, Swift, clad in leather and brandishing a whip, is seen presiding over rows of robotic mannequins.
2:18: Male dancers, including her friend Todrick Hall, reveal cropped tops that read, "I [heart] TS." Last summer, Swift's ex-boyfriend, actor Tom Hiddleston, was seen wearing a T-shirt with an identical message.
3:21: During the car crash scene, a cat -- likely either a leopard or a cheetah -- sits next to Swift in her car. Later, she is seen walking away from the crash wearing an animal-print coat and walking her new pet. In real life, Swift is besotted by her two pet cats -- but this certainly marks a new, more severe take on that love.
3:40: In perhaps the most-discussed part of the video, several "old Taylors" take their bows and bicker with each other -- all while dredging up criticisms people have made about Swift over the years. Meanwhile, another Swift stands guard, watching from the wing of a gold plane that is spray-painted with the word, "Reputation."
"Stop making that surprised face. It's so annoying!" zombie-Swift tells "You Belong With Me" video-Swift. "Yeah," agrees "Shake It Off"-ballerina-Swift. "You can't possibly be that surprised all the time."
"What's with that b----?" asks one of the new Swifts about the zombie. "Don't call me that!" the zombie snaps back -- another possible nod to her beef with West.
"Y'all," Swift-as-a-country-star interrupts, before Swift-from-the-2012-EMAs makes her cry by calling her "fake."
"There she goes, playing the victim again," one of the new Swifts says -- evoking the same criticism launched by Kardashian West about Swift last year.
However, perhaps the biggest moment comes at the end and revolves around 2009-Swift, wearing the gown she wore to the VMAs when West famously crashed her acceptance speech for best female video. Reiterating a statement the singer made after her latest dust-up with West and Kardashian West, 2009-Swift says, "I would very much like to be excluded from this narrative."
To that, all of her selves exclaim, "Shut up!"