Cinnamon Challenge Can Cause Lung Damage: Report

A new report warns that the popular Internet dare has potential for long-term, even permanent damage.
2:04 | 04/23/13

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Transcript for Cinnamon Challenge Can Cause Lung Damage: Report
With that new study warning there's a big damage in attempting the cinnamon challenge, trying to swallow a spoonful of cinnamon in 60 seconds with no water. There's been a spike in the number of poisons and e.R. Visits. And paula faris has the story. Reporter: It's a challenge not to find videos like this all over the internet. A simple search on youtube yields over 750,000. Everyone, from celebs, to politicians, taking the cinnamon challenge. All you have to do is swallow one tablespoon of ground cinnamon in 60 seconds without fluids. While it looks like a harmless dare, a report says beware. This is not a laughing matter. Reporter: The co-author of the study says taking the challenge can cause long-term, even permanent lung damage. If the cinnamon dust goes into the lungs, it doesn't break down. And it remains there long-term. Reporter: And the journal "pediatrics" finding out how dangerous. For somebody that's particularly allergic to it or has bad asthma or other chronic lung diseases, they potentially could be fatal. Reporter: Last year, over 200 phone calls placed to the poison control center. And 30 youths needed medical attention. Some hospitalized for collapsed lungs, including this teen. She took the challenge four times. The last time, scarred for her life. I was laughing. It got caught in my throat. I got dizzy. And I couldn't breathe at all. Reporter: She claims she never had breathing problems before the challenge. But today, can't go without an inhaler. She since started her own website, urging teens to say no to the cinnamon challenge. If only she knew then what doctors are saying now. It's not just a challenge. It's a risk. For "good morning america," paula faris, abc news, new york.

This transcript has been automatically generated and may not be 100% accurate.

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