Is ’Fifty Shades of Grey’ Anti-Woman? Some Boycotting the Movie

Social media campaigns claim the erotic novel glamorizes domestic abuse.
1:51 | 02/06/15

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Transcript for Is ’Fifty Shades of Grey’ Anti-Woman? Some Boycotting the Movie
Just hanging out with deejay Brooke Taylor and the "Heat index." That major backlash days before "Fifty shades of grey" hits theaters. Some saying the movie sends the wrong message calling it degrading to women. Here's ABC's aditi Roy. I am. Reporter: It's the best-selling romance series that's now poised to take the box office by storm. Mr. Grey will see you now. Reporter: The "Fifty shades of grey" series selling 100 million copies worldwide and now with just one week until it's Valentine's weekend release the movie version of the erotic page turner is already prompting a huge surge in advance ticket sales. Oh, my god. Reporter: But this morning a new controversy surround the racy thriller. The national center on sexual exploitation launching a campaign against the film called "Fifty shades is abuse saying it glam rises violence against women. When you strip away the glitz, glamour, fancy suit, fancy soundtrack to the film this is really just a movie about domestic violence and abuse against women. Reporter: That view gaining momentum on social media. Another anti-"shades" campaign using the #fiftydollarsnotfiftyshades calling for moviegoers to boycott it and donate the money they would spend to women's shelters. Others arguing "Fifty shades" encouraging women to explore their sexuality in a healthy way. The beauty to me of the book is getting women and couples talking about sex and exploring fantasies and I think that's a good thing. Reporter: Whether exciting or exploitive moviegoers will get to decide themselves when it hits theaters next Friday. For "Good morning America," aditi Roy, Los Angeles.

This transcript has been automatically generated and may not be 100% accurate.

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