-- Likeable. Lickable. Loveable. Shareable.
That's the mantra at the Museum of Ice Cream, a month-long interactive exhibit that celebrates America's favorite summer treat and opens in New York City today.
The pop-up museum features ice cream from some of the city’s most notable purveyors, including milkshake superstars Black Tap, OddFellows, and more. More than 30 artists, all passionate about ice cream, contributed ice cream-themed work for the museum.
"Good Morning America" got a sneak peek at the sweetest museum in Manhattan. ABC News' Will Ganss scooped up singer Kirstin Maldonado from the multi-platinum acapella group Pentatonix for the culinary experience and live stream on Facebook.
Visitors are treated to ice cream, of course, and walk through a bevy of whimsical exhibits like a real-life version of “Charlie and the Chocolate Factory.”
In Willy Wonka fashion, there’s an edible sugar balloon to try, a cone room, a chocolate chamber to explore and a collaborative ice cream sundae experience.
The biggest attraction is the life-size pool filled with about 7,000 pounds of “rainbow sprinkles.” They’re not edible, but they’re just as magical, and guests are invited to take a dip.
“It was a feat to get this built. It was manual. We did it by hand, we had 20, 25 people,” museum co-founder Manish Vora said. “It felt like ‘Charlie and the Chocolate Factory.’”
Guests can also swing on an ice cream sandwich and seesaw on an ice cream scooper.
On top of the sugar high, you might actually learn something.
“You’re going to learn everything from the history of the cone to the science of taste,” Vora said.
The museum in the Meatpacking District opens to the public today through Aug. 31, 2016 for an $18 admission fee per person, including ice cream. Tickets have already sold out, according to their website, but the museum is free on Fridays from 11 to 3 p.m. on a first-come basis.