LAUSANNE, Switzerland -- A competitive virtual sports event was launched Thursday by the International Olympic Committee.
Gaming brands involved in the project include Gran Turismo, Zwift and eBaseball Powerful Pro Baseball 2020.
"(The series) will mobilize virtual sport, esports and gaming enthusiasts all around the world in order to reach new Olympic audiences,” the IOC said in a statement.
Details of prizes offered in some events are being finalized, the IOC said.
The Olympic body is hoping to reach more young people with a strategy for virtual sports and gaming and said the series “allows participants around the world to compete from home or their training facilities.”
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