It's the classic sweet and salty treat people love to
indulgent. But for sisters Alley and Lauren Bora wake
something was missing we who love. Every thing about
talking to frets there is just so much of the same topic
rarely went back and think it is back. But these sisters
from Long Island New York would have to sacrifice a lot
to pursue their passion. In 2012. Boren was a college
senior on track to become an accountant while Alley
was working as a graphic designer. It was. January
of 2012. I'm just before graduation that I called Alli
and number in the middle look hot and he has you
know been talking last Friday sun is in the idea behind
and then just like. Can't live sorry but I need to to see
what happens we need to see this terrorists well it's
just that I had an epiphany. Comic pair and some mom
I think to start hysterical laughing about it as joking. I
have and they tell them I'm missing home. We had this
crazy B we just couldn't shake it. And
yeah. That's crazy idea turned into a successful
business. Inspired by their mother's recipe. That was
her thing I just sprinkle chocolate covered pretzels
they with a shorter ride they have the handoff. Fatty
Sunday's pretzels currently common eleven flavors.
Ranging from birthday cake to PB and if
everything in moderation running outside. Let her
family and you know dinner firth amend the very
Fidelity's adjustments fat incentive ticketing but every
once had with the help of some good old fashioned
marketing. Alley in Lauren works to get fatty Sundays
off the ground. We have sampling curry is is give them
tavern on an annualized attract other LA yeah. They
also launched to kick started a campaign to raise
enough money to pay for food at New York city's
famed union square a holiday market. I just said out of
our plans to meet again at fatty and isn't that the
publicized more so than the front front of him. But
starting gourmet dessert business wasn't always so
sweet the sisters had to rely on each other as they face
challenges growing their brand. Neighbors like. Around
the clock for the first me here at some like put
everything into it those long and late. Scary. Night
study indicates dinner wherever we Larry just like
Fannie heading in the Wally Kennedy years the valley
oasis of us. Brother entrepreneurs were just starting
out Lawrence says one word in particular go a long way
and to the power of. Now it's who hated saying I think
that we learned that honestly the hard by visa do
everything he can't be everything tavern on at all times
and I think. When you are first getting started it's really
hard for turned on us now learn and that in turn
opportunity. I think where learning again more now I've
heard crying about staying focused the son Vernon
where do you see fatty Sundays and a few years online
store. To be paid air work. You're definitely focused on
the corporate gifting and events that we realize how
many people thought happen learned about fatty
Sundays or tasted Fridays Sundays and anti containing
girl adults Cathleen. A failing business trident trail and
and just grow from there but you know gun in the
Byzantine behind Athens. And really just keep
spreading the word. The main Elliott
joining us now in just like media sisters have no
culinary background I right now. They had no O'Connor
experience whatsoever neither did their mom whose
whose recipe this was all based opt out. That's great
and it's not the soft pretzel that expected not all of
them arrived on I'm guessing nuggets national front
avenue indicate it really. Really get antsy but we should
also sit at the wrong which the Breck Girl. Philly pretzel
at my client not write a. Up in the right here are really
good it really cool but did we Bryant Monday that
they're not.