Ad Track: Spike Lee directs for Nokia, with consumers' help

The list includes such songs as What I'm Looking For by Brendan Benson from the iPod Touch ad, List of Demands by Saul Williams for Nike and Killing the Blues by Alison Krauss and Robert Plant for J.C. Penney.

Yael Naim's New Soul from Apple's MacBook Air TV ad was on February's ad-themed playlist.

You can buy all the song downloads as a bundle, but they'll still cost 99 cents apiece. That's $41.58 for those of you keeping score.

Commercial Success will be the featured playlist until next Monday.

By Laura Petrecca, Theresa Howard, Bruce Horovitz

ASK THE AD TEAM

Q: I'm just crazy to find out who's that wearing the yellow and white pants in the Zyrtec commercial.

— Tim McNulty, St. Louis

A:Megan Paul is the woman who can deal with her indoor and outdoor allergies with a smile because of Zyrtec (see video, above). She's appeared in TV shows including Numb3rs and Nip/Tuck and films such as the ice-skating spoof On Edge. The ad, by JWT, New York, is part of the first campaign for Zyrtec since it went from prescription-only status to over-the-counter sales in January.

The top rival for the allergy drug from Johnson & Johnson's McNeil Consumer Healthcare unit is Claritin, from Schering-Plough HealthCare Products, which went on drugstore shelves in 2002.

Page
  • 1
  • |
  • 2
Join the Discussion
You are using an outdated version of Internet Explorer. Please click here to upgrade your browser in order to comment.
blog comments powered by Disqus
 
You Might Also Like...