Tory Johnson: How to Avoid Cybersabotage
Much of what you post online can't be considered private.
March 8, 2007 — -- In this lightning-fast Internet age, information spreads like wildfire.
Sometimes that's a good thing, and other times … well, it's not so hot -- especially if what's being spread isn't kind toward you.
Usually each of us is our own worst enemy when it comes to posting questionable content -- words and images -- about ourselves. But a new form of free speech sabotage may be emerging in which other people's comments and opinions are being posted about us.
The jury's still out on how much of this is going on, but one thing is for certain: Social networking sites are now the big rage, and if you're not careful they can pose a danger to your career.
Beyond the obvious giants like MySpace and Facebook, new online networks are cropping up and growing every day. They offer an ideal opportunity to gossip, often freely and viciously as anonymous users behind the screen.
Why should you care? Because what's online can jeopardize your career. In the workplace, all we have are our professional reputations, which can be comprised, in part, by our cyberreputations.
Not long ago, a woman I know posted pictures of herself in a bikini having fun during a vacation. She assumed this would be viewed only by her close friends. Unbeknownst to her, some new co-workers decided to check her out online and posted lewd comments beside the pictures. When she went to her profile, she was horrified. By no means did she lose her job -- she hardly did anything wrong -- but she felt her reputation was maligned. And she was horribly embarrassed to go to work.
This kind of unexpected scenario also affects high school students applying to colleges, because even college administration officers admit they often look at online profiles to determine the character of the people they're considering for admittance.
There are a few smart steps you can take to protect your online reputation:
