the top secret recipe for what's in coca-cola finally been revealed? A man claims to have a copy of the recipe and he's putting it up for auction online. The asking price, $5 million. Abc's steve... See More
the top secret recipe for what's in coca-cola finally been revealed? A man claims to have a copy of the recipe and he's putting it up for auction online. The asking price, $5 million. Abc's steve osunsami has that story. Reporter: Cliff and arlene kludge feel they found the goods. Is this the real deal? We sure hope so. We believe it's definitely related to coca-cola. Reporter: The st recipe to the most popular soft drink on the planet. Ice cold coca-cola. Relationship for more than a 100 years the people who make it guarded their super secret formula but kludge and his wife discovered in 1943 copy buried deep in this box of documents in an antique sale. He showed us only a copy with the most important points blocked out. On page 83 the extract k ocho lchla might be -- Reporter: They say finding their trade secret is no different than discovering big foot. It's just not going to happen. They have one copy and say it's safe and sound at this vault in their world headquarters in downtown atlanta. At least once a year somebody shows up and says I have the original formula for coca-cola. How much will you pay me for it? We don't need to because we have the only one. Reporter: It's the holy grail of soda pop and coke fathnatics have been searching for it for years. Npr's site crashed when they said they posted it but on ebay they're asking for at least 5 million. Enough to make their lives sugary sweet. ♪ Nothing like a coca-cola ♪ Reporter: For "good morning america," steve osunsami, abc news, ringgold, georgia.
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