While some aspects of the food industry are already regulated, including the accuracy of nutrition and ingredient labels, and the types of nutritional claims that are allowed to be made, Brownell wrote that he hopes to see things go further.
Dr. David Katz, director of the Yale Prevention Center, agreed that at least some regulation is warranted "to level the playing field."
"Certainly food marketing to children should be regulated," Katz said. "The industry has abundantly demonstrated its irresponsibility in this space."
Nevertheless, regulation is not the entire solution, he said.
People must acknowledge "that some foods will be more about fun than health, that people will always eat, that eating will always involve options," Katz said. "So much of the real-world experience comes down to shaping the priorities of the consumer through culture and education."