"Actually I was born gay but I never realized it because you think you're the same as all your friends and actually you're not. And you don't have access to internet, the television is limited. I was so surprised when I moved to Shanghai. I said wow, there are gay websites."
Xue says he hopes the competition will show people a healthy image of the gay community and send a positive message to young gays in China who are grappling with their sexuality.
"I want them to know that being gay is not a problem. Don't be afraid of it, face it. You can have a loving partner, you can have a happy life."