LaPierre promised whether "it's round 1 or 2 or 15, this NRA will go the distance."
"And no matter what it takes, we will never give up or compromise our constitutional freedom, not one single inch," LaPierre bellowed.
LaPierre, as well as Keene, launched a rallying cry for the 2014 midterm elections as well as the 2016 presidential election.
James W. Porter II, who is expected to be named president by the NRA board of directors next week succeeding Keene as the group's next president said, "I hear some Americans say with the last election, the country is lost. No, no. An election was lost."
"There's another election more important for the second amendment right around the corner," Porter said to cheers. "With the U.S. Senate and the House up for grabs, we as individual NRA members can direct the massive energy of spontaneous combustion to gain the political high ground. We do that and Obama can be stopped."
It wasn't just the leadership and Beck that pushed the message of standing up to threats they foresee to gun rights during the second day of the convention. John Fafoutakis from Sheridan, Wyo. took to the stage with a message for "all those gun grabbers in Washington.
"And to the gun grabbers of the United Nations who want to disarm all law-abiding Americans, I have these kind words for you 'Fill your hand, you son of a bitch," Fafoutakis said -- reprising a famous John Wayne line from the movie "True Grit."
Victims of Gun Violence Talk to NRA Members
Outside of the convention hall victims of gun violence including family members of those killed in the Sandy Hook School shooting in Newtown, Conn. and the 2011 Tucson shooting were part of a group that held signs protesting the convention, some read "Protect Our Children."
Several tried to engage NRA members in conversation, mostly resulting in civil conversations with differing opinions.
Erica Lafferty, whose mother Dawn Hochsprung was the principal of Sandy Hook Elementary, joined Neil Heslin who lost his 6-year-old son Jesse.
They spoke to NRA member Jay Reid from McKinney, Texas and he expressed his deep sorrow at the tragedy noting he himself is a high school teacher and his own sadness when his daughter merely broke her leg, saying he could not imagine the grief they were going through.
"In the past ten years there's actually been two million gun sales that have been stopped because of background checks," Lafferty told Reid, but he disagreed politely saying a universal background check could infringe on his second amendment rights.
"I have a right to my Second Amendment. It's my property. I should be able to sell to whomever I choose," Reid said. "If kids want cigarettes, they're going to find them. If criminals want a gun, they're going to find them."
Patricia Maisch, who helped wrestle a fresh magazine of bullets away from Jared Loughner as he tried to reload at the Tucson, Ariz., shooting in January 2011 that killed six and seriously injured others, including former Rep. Gabrielle Giffords, was also outside the convention.
She spoke to Scott Madden from Orlando, Fla. about background checks and although he disagreed with a federal law he said he would support them if that was the will of the people and if there are background checks it's important that they are "reasonable."
"I would tell the senators to listen to their voters because they work for us," Madden told Maisch. "Listen to the people who elect them."
Other protesters, just across the street from the convention, read the names of those killed by gun violence.