Calif. Gay Marriage Backers Poised to Try Again in 2010
To make its campaign more personal and accessible, the Courage Campaign has convened workshops around the state to teach activists to "tell their story" about why same-sex marriage is important to them.
Modeled after the "Camp Obama" workshops the president used during his campaign, the goal of "Camp Courage" is to penetrate territory usually ignored by pro-gay marriage forces.
"After two days, we hope everyone is a community organizer," Jacobs said.
In addition to wanting to improve outreach to African-Americans, Jacobs is convinced that the "No on Prop. 8" campaign erred by not showing gays or lesbians in any of its ads.
"There were no pictures of gay people. The ads were all about fairness," Jacobs said. "This time, we're going to make it clear you're talking about real people."
ABC News' Elizabeth Gorman contributed to this report.