Macenstein, a blog on all things Apple, wrote, "Today, the iTunes app store became a man." The tech site CNET took another tack: "Apple goes topless," it declared.
But it looks as if Apple's affair with X-rated content wasn't meant to last.
Developer Allen Leung had proudly told Macenstein, "We uploaded nude topless pics today. This is the first app to have nudity."
Leunge may have made one boast too many. The application, "Hottest Girls," was available Wednesday to users of the iPhone and iPod Touch, but has since been pulled from the store.
"Apple will not distribute applications that contain inappropriate content, such as pornography," Apple spokesman Tom Neumayr said. "The developer of this application added inappropriate content directly from their server after the application had been approved and distributed, and after the developer had subsequently been asked to remove some offensive content.
"This was a direct violation of the terms of the iPhone Developer Program. The application is no longer available on the App Store."
The application previously displayed photos of women in lingerie and bikinis. But earlier this week -- about a week after Apple unveiled a new operating system that includes parental controls that could filter out explicit content -- the developers took off what was left of the clothes and turned up the heat on their product's content.
Neither Apple nor Leung immediately responded to requests for comment from ABCNews.com. But if Apple did give "Hottest Girls" the boot, it certainly wouldn't be the first time Apple's screening process has left controversial headlines in its wake.
Here are nine other apps that ran into problems.
One of the most recent apps to grab headlines, the 99 cent Baby Shaker, was pulled from the App Store after it prompted outrage from organizations such as the National Center on Shaken Baby Syndrome and the Sarah Jane Brain Foundation.
The description of the app said, "See how long you can endure his or her adorable cries before you just have to find a way to quiet the baby down!"
The program displays a black and white picture of a baby with the sound of crying. Users shake the iPhone to stop the crying until Xs appear on the eyes of the baby. The company behind the app, Sikalosoft, did not immediately respond to requests for comment.
Apple offered an apology soon after it appeared, the same day the App Store reached 1 billion downloads.
Apple spokeswoman Natalie Kerris said the game was "deeply offensive" and should not have been approved for sale, according to The Associated Press.
"We sincerely apologize for this mistake," Kerris said in a statement.
Before Apple yanked this $999.99 iPhone and iPod Touch application from the App Store in August, eight people had purchased the functionless application.
Designed by German developer Armin Heinrich, the program did nothing but broadcast to the world the wealth of the owner. Once downloaded and activated, "I Am Rich" displayed a glowing, red "ruby" on the user's iPhone screen.
In its official App Store description, the developer wrote: "The red icon on your iPhone or iPod Touch always reminds you (and others when you show it to them) that you were able to afford this. ... It's a work of art with no hidden function at all."