Tech Blog to Endorse Presidential Candidates
Blog TechCrunch will endorse presidential candidates based on readers' votes.
Dec. 19, 2007 — -- Newspapers and magazines won't be the only media outlets endorsing presidential candidates this election cycle.
Popular tech blog TechCrunch will make its own picks for president, giving its opinionated readership a voice on policy issues close to tech-savvy Americans' hearts.
Starting today, TechCrunch, which is read by more than 400,000 people monthly according to Nielsen/NetRatings, will allow readers to vote on its site for a Republican and a Democratic presidential candidate based on the candidate's stance on issues such as net neutrality and ID theft.
"What really surprised me is how much my readers wanted to see this information. Candidates are seeing that it's not only important to jump on Facebook and YouTube … but it's also important to outline their policies on some of these issues," Michael Arrington, the blog's founder and co-editor, told ABC News. "We're not talking about issues that have a huge moral [impact], but they're issues that are really hard to understand."
At primaries.techcrunch.com, readers can vote for a candidate and read more information on his or her positions on issues including technology education, immigration and H1B visas, the wireless spectrum, intellectual property and renewable energy, among others. Voting ends Jan. 18 and users will be allowed to vote once per day.
The idea for reader-endorsed candidates began after users responded strongly to the site's podcasts with candidates this fall, Arrington said. In the segments, candidates discussed — openly, for the most part, according to Arrington — their stance on various tech issues.
"The idea just sort of evolved. We reached out to really all of the candidates to do podcasts with them," Arrington said. "It became pretty clear a lot of these issues were pretty important to our readers."
So far, the site has featured former Massachusetts Republican Gov. Mitt Romney, Sen. John McCain, R-Ariz., Sen. Mike Gravel, D-Alaska, Sen. Barack Obama, D-Ill. and former Democratic Sen. John Edwards of North Carolina. The blog will try to interview all of them, according to Arrington, who said that he was surprised at the access the site was granted.
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