Taco Bell launches limited edition clothing line with Forever 21

The "fast-fashion" retailer, fast food chain created a line for men, women, kids

ByKELLY MCCARTHY
October 12, 2017, 12:24 PM

— -- In a rare kind of collaboration, a fast food chain now has a complete fashion line.

The "hot" new clothing collaboration between Taco Bell and Forever 21 has fans of the two chains drooling.

PHOTO: Forever 21 and Taco Bell's new limited edition clothing line is available in stores and online.
Forever 21 and Taco Bell's new limited edition clothing line is available in stores and online.
Regina Wu

The "fast-fashion" clothing retailer and fast-food brand introduced the new limited-edition collection inspired by iconic graphics of the taco chain.

Super fans and influencers flaunted the fun food clothing line -- "Forever Taco Bell" -- on the catwalk at a runway show and launch event in Los Angeles on Wednesday.

PHOTO: Models show two styles available in the new Forever 21, Taco Bell collaboration.
Models show two styles available in the new Forever 21, Taco Bell collaboration.
Regina Wu

The clothing items feature bold and playful prints ranging from Taco Bell's pink-and-purple bell logo to their variety of hot sauce packets.

PHOTO: A model wears the Men's iconic Taco Bell logo hoodie sweatshirt.
A model wears the Men's iconic Taco Bell logo hoodie sweatshirt.
Regina Wu

The line was designed for men, women and kids and will be available online and around the world in physical stores.

PHOTO: A Taco Bell pop up shop is seen at the fashion event in Los Angeles.
A Taco Bell pop up shop is seen at the fashion event in Los Angeles.
Regina Wu

A pop-up shop at the launch of the Forever 21 Taco Bell line sold pieces ahead of their in-store availability -- and tacos, of course.

PHOTO: A few items from the limited-edition Taco Bell, Forever 21 line are seen on display.
A few items from the limited-edition Taco Bell, Forever 21 line are seen on display.
Regina Wu

Customers are sharing their looks on social media with the hashtag #F21xTacoBell.

Taco Bell has been selling clothing prior to this launch, at the retail shop of its flagship Las Vegas cantina and through a 2014 collection of taco-themed socks with brand The Hundreds.

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