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Courtesy of the Schmidt Museum of Coca Cola Memorabilia
  • Coca Cola Memorabilia Auction

    The Schmidt Museum of Coca-Cola Memorabilia in Elizabethtown, Ky., will auction off close to 700 pieces of Coke memorabilia Sept. 17 and 18, 2011. Among the items is this 1920s totally restored delivery truck ($28,000-$30,000).
    Courtesy of the Schmidt Museum of Coca Cola Memorabilia
  • Coca Cola Memorabilia Auction

    The Schmidt Museum of Coca-Cola Memorabilia counts about 80,000 items in its collection of Coca-Cola advertising art and memorabilia. This 1920 leaded glass bottle ($25,000-$30,000), at 3-feet tall, is one of about 700 pieces the museum will auction off this weekend. It was made by Metropolitan Art Glass of NY, and few of them have survived. It lights up.
    Courtesy of the Schmidt Museum of Coca Cola Memorabilia
  • Coca Cola Memorabilia Auction

    This 13-inch leaded glass globe ($28,000-$30,000) features small, intricate pieces and original hardware. The Schmidt Museum of Coca-Cola Memorabilia will sell it this weekend at the world's most significant auction of Coca-Cola art and collectibles.
    Courtesy of the Schmidt Museum of Coca Cola Memorabilia
  • Coca Cola Memorabilia Auction

    This weekend's auction of Coca-Cola art and collectibles will include this 9-inch, 1897 Victorian girl tray ($25,000-$30,000), which some historians and collectors believe is the first tin lithographed tray used by the company.
    Courtesy of the Schmidt Museum of Coca Cola Memorabilia
  • Coca Cola Memorabilia Auction

    Considered the showcase of the upcoming Coca-Cola auction, this one-of-a-kind, 30-inch-by-40-inch cameo paper sign from 1896 ($25,000-$30,000) touted Coke's "medicinal" values.
    Courtesy of the Schmidt Museum of Coca Cola Memorabilia
  • Coca Cola Memorabilia Auction

    Ever heard of Coca-Cola Chewing Gum? Well, Hilda Clark, often referred to as "Big Hilda," was Coca-Cola's turn-of-the-century poster girl. This 1903 die-cut, embossed cardboard sign ($20,000-$25,000) with a high-gloss finish has a 3-D effect.
    Courtesy of the Schmidt Museum of Coca Cola Memorabilia
  • Coca Cola Memorabilia Auction

    1913 Girl On Hammock Festoon $20,000-$25,000 (lot 689). This large piece defines festoon advertising art and early lithography.
    Courtesy of the Schmidt Museum of Coca Cola Memorabilia
  • Coca Cola Memorabilia Auction

    The Sprite Boy, shown here in this original oil on canvas ($25,000-$30,000), became a Coca-Cola icon. He's opening the fridge for Santa in the 27-inch-by-35-inch painting, 1948-50.
    Courtesy of the Schmidt Museum of Coca Cola Memorabilia
  • Coca Cola Memorabilia Auction

    This unsigned oil on canvas ($25,000-$30,000) is the work of Haddon Sundblomm, who painted many legendary images for the Coca-Cola Co. The 1930s 36-inch-by-36-inch painting of a clown holding a duck will be among the items auctioned this weekend by the Schmidt Museum of Coca-Cola Memorabilia in Elizabethtown, Ky.
    Courtesy of the Schmidt Museum of Coca Cola Memorabilia
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