Ad Track: Latifah's full-figure message; 'Naked' ladies

ByABC News
January 7, 2008, 7:04 PM

— -- Queen Latifah is proud of her full figure (headline for her October cover story in People: "200 lbs & loving it!"). Now, the voluptuous singer and actor is bringing her attitude to Jenny Craig.

Latifah joins Kirstie Alley and Valerie Bertinelli as a celebrity spokeswoman for the weight-loss company. But unlike Alley and Bertinelli who lost 75 pounds and 40 pounds, respectively, with Jenny Craig Latifah's message will be about a healthy lifestyle and note that losing just 5% to 10% of weight cuts risk for diseases such as diabetes. "We wanted to reach out to people who may not want to get skinny, but may want to get healthier," says Jenny Craig marketing head Scott Parker. "You can love your curves, but we want them to be healthy curves."

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