The researcher, which tracks pop culture conversation on the Web, in blogs and at home, reports 5.9 million people talk about the show daily, down from 9.9 million last year. But if Paula Abdul keeps judging songs Jason Castro hasn't sung, as she did last Tuesday, look for the Idol chatter meter to light up.
ASK THE AD TEAM
Q: There is a Home Depot commercial with Jason Taylor of the Miami Dolphins and several other athletes. Who is the guy who plays the basketball player that gets "scanned" at the register? Ironically, he's wearing a jersey from the NCAA champion Kansas Jayhawks.
— Mike Noblet, Parkland, Fla.
A: The man being scanned is actor Reggie Britts. The ad started airing in the fall to promote Home Depot's Team Colors paint line.
It features many pro athletes including Taylor, soccer player Kenny Cooper of FC Dallas and hockey player Ryan Getzlaf of the Anaheim Ducks. NCAA rules ban college athletes from ads, so agency The Richards Group hired Britts and chose a Kansas jersey for no special reason.
College team mascots are not covered by the rule, so that's Brutus Buckeye, Ohio State's mascot, who appears at the end of the ad.