New trends in print, TV advertising

"There are still people in the market to purchase vehicles," spokesman Steve Nolan says. "We want to make sure is front and center for those people … and those who'll return to market as soon as demand starts picking up."

Hold the glutens

"Gluten-free" is becoming the food term du jour. There are more than 2,000 gluten-free products on the market for folks with wheat allergies, reports the U.S. Department of Agriculture. (Gluten is a composite of wheat proteins.) Gluten-free foods had double-digit sales growth in the last year.

Perhaps that helped to nudge the Big Boys of food products to join the action:

•General Mills makes gluten-free Rice Chex.

•Frito-Lay offers gluten-free Cheetos, Doritos and Lays snacks.

•Anheuser-Busch produces Redbridge beer, which isn't made with wheat or barley.

There's even a cookbook on gluten-free baking from the Culinary Institute of America.

And, combining the best of two worlds, 1-year-old Whole Bakers makes Rockin Choco Chip cookies and Chewy Choco Bites that are certified kosher and gluten-free.

By Laura Petrecca, Theresa Howard, Bruce Horovitz, wire reports

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