Walmart has unveiled a new process that the company says will significantly shorten the amount of time it takes to return an item, as part of the retail giant's latest move to gain a foothold in their ongoing e-commerce war against Amazon.
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Starting in December, Walmart is allowing customers to initiate the return process through the Walmart app and then simply scan a QR code at the store and hand over the product they want to return. In a statement on its website announcing the new service, Walmart said it hopes to make the returns process "fast, easy –- and maybe even a little enjoyable."
“We know that returning an item and waiting for a refund, especially for a product purchased online, isn’t always seamless,” Daniel Eckert, the senior vice president of Walmart Services and Digital Acceleration, said in a statement.
Echert added that by using both "our physical stores and the Walmart app," the retail giant is "changing the returns game in ways that only Walmart can do."
Many see the latest move by Walmart as another way in which the company is trying to compete with Amazon. Earlier this year, Walmart announced that it was teaming up with Google to launch voice-activated shopping through Google Assistant.
Walmart also announced that it was offering online grocery pickup and free two-day shipping. Earlier this year, Amazon acquired the supermarket chain Whole Foods.
ABC News' chief business and economics correspondent Rebecca Jarvis said that everything these companies are doing today is about ways they can improve the customer experience, which is great news for consumers.