Avery has been accused of bad-mouthing his native Canada, saying he liked the U.S. dollar better. He even allegedly ridiculed the Toronto Maple Leaf's forward Jason Blake, who has cancer, later suing the Canadian radio station that reported his remarks.
"He's an idiot," Pittsburgh Penguin Gary Roberts told The New Yorker after a tussle earlier this year, for which Roberts received four penalty minutes and Avery got none.
But Barry Melrose, hockey commentator and analyst for ESPN, challenges the notion that Avery can't get along and predicts the player will do well at Vogue.
"His team mates like him and so do the Rangers' fans," Melrose told ABCNews.com. "The fans of the other 29 teams don't like him, but is one of the most popular Rangers. Sean is a very smart kid -- a kid from (Ontario) Canada who's going to work for Vogue."
Before signing with the Rangers as a free agent last year, Avery played for the Los Angeles Kings, displaying a flair for both fashion and celebrities. He has been linked to actresses Elisha Cuthbert and Mary Kate Olsen.
The New York Post's Page 6 column ran a photo of presidential daughter Barbara Bush, asking if she was dating an eligible Ranger after she'd been seen at playoffs. His publicist told ABCNews.com that Bush was actually at the game with Vogue editors.
When Lindsay Lohan turned up at Madison Square Garden for a game recently, gossip columnists speculated she had her eye on Avery. That too, was only a rumor, said Chabot.
"He spent a few years in L.A. dating supermodels and running around with the in crowd," said Melrose, former coach for the Kings. "When he came to New York he did the same things. And he's a sharp dresser on the cutting edge of everything. He's one of the NHL guys who dressed to the nines and always looks good."
"Don't forget that these agitators are the smartest guys on the team," said Melrose. "They don't do anything on the spur of the moment and I can guarantee he'll do great at Vogue."
New York's #16 was fourth in the plus/minus rating for the Rangers and tied for third in game-winning goals last season. With Avery in the line-up, the Rangers have recorded 50 wins, 20 losses and 16 ties in 86 games. His winning advantage is clear: In the 25 games he didn't play, the team record was 9-13-3.
"They say he's always had a flair for fashion and gifts to his girlfriends, like designer bags and gowns," said Tia Brown, executive editor of In Touch Weekly. "That is an extension of his personality. He is a young multi-millionaire with the opportunity to live out every facet of his dreams."
"Being an intern is far from the glory of a hockey star," she said. "But I doubt if he will do all the mediocre and menial tasks and will be better than most positions."
"I can't imagine it's a regular internship," said Brown. "Getting coffee for people, sorting out the clothes in the closet and making the runs to pick up the designers, filing, logging clothes: Can you imagine him going to Starbucks for the associate editor? All of those jobs are beneath him. It's an opportunity for him to see close up the fashion styles on the runway."
The internship is a "win, win," for both Avery and Vogue, according to Brown. Reality shows like "The Hills" -- the star interned at Teen Vogue -- and movies like, "The Devil Wears Prada," have glamorized the fashion industry. Avery's rough, athletic appeal gives new cache to Vogue.
"He raises the profile of the magazine and makes more people talk about it," she said. "This is something different for Vogue. They don't need the publicity, but it is a great opportunity to have a heterosexual male at a fashion magazine."
But, she concedes, Avery's motivation could be "calculating and manipulating" -- a way to take advantage of his celebrity.