Share
Copy

Super Bowl Ad Mania: Behind the Scenes

See how Audi's "Doberhuahua," the star of one of the most talked about ads, came to be.
01/31/2014

Transcript for Super Bowl Ad Mania: Behind the Scenes

Tonight we're going to take you inside the frenzied race to make the most talked about super bowl commercial. How far will a company go? They will spend million, they will deliberately provoke... See More
This transcript has been automatically generated and may not be 100% accurate.
Now on ABC News is always on.
Coming Up
1:00 PM ET
News Pop
1:15 PM ET
Entertainment Pop
1:30 PM ET
Headlines & Weather
1:45 PM ET
Tech This Out
2:00 PM ET
News Pop
MORE VIDEO
Sections
Shows
Watch the Full Episode
Nightline 9/1: Deaf Toddler's Journey with Experimental Brainstem Device
Toddler Undergoes Second Surgery for New Auditory Implant; Sneak Peek: The Making of 'Frozen'

Deaf Toddler's Journey with Experimental Brainstem Device

Deaf Toddler's Journey with Experimental Brainstem Device

Doctors attempt a radical surgery on little Alex in hopes that he will be able to hear for the first time.

Sneak Peek: The Making of 'Frozen'

Sneak Peek: The Making of 'Frozen'

A first look at how Disney animators, actors, writers and composers made "Frozen" into an animated classic.