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Celebs' Web Alter-Egos: Jim Carrey, Alicia Silverstone Go Online

Celebrities Carve Out Virtual Personas on Internet

For some stars of the silver screen, it seems Hollywood is just not enough.

The actor talks about his new role in the upcoming holiday movie.

They might have the red-carpet life and all of its accoutrement, but at the end of a champagne and caviar kind of day, there's still just one more place that they want their stars to shine: the Internet.

Though the luminaries themselves may not always be the ones tapping away on keyboards, a growing class of celebrities is carving out new personas and new ways to reach fans online.

For some, it's a place to explore who they might have been had fame not come a-knockin'. For others, it's like a direct line into their creative unconscious.

Below, check out some of the stars cultivating Web identities.

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Jim Carrey

Funnyman Jim Carrey is known for his bugged-out expressions and crazy comedies. But his new Web site is the actor's most mind-twisting performance yet.

Launched earlier this month, jimcarrey.com is a dark and bizarre, yet creatively rich trip into the actor's life.

The Web site's home page features a picture of the actor resting his chin on his hands over what appears to be an open book. But his face is surrounded by a Tim Burton-esque, freakishly fantastical scene.

Slices of toast burned to resemble the face of Jesus pop out of a scowling hedge. Figures of men flashing cameras flicker around tufts of Carrey's hair. A bird with the actor's head tweets random cheers and shout-outs (and links to -- what else? -- the actor's Twitter page).

Along the bottom, the menu directs viewers to his biography, the latest news, and film and TV accomplishments. But anywhere a viewer's mouse lands might take them to another hidden pocket of the actor's online existence.

A multi-colored hot air balloon floating beneath the moon zooms viewers to a Sistine Chapel-like scene of Carrey as Michelangelo's Adam. Click on the actor's eye and brace yourself for an up-close-and-personal look at the actor's dilated pupil and every eyelash.

Though the site is young, it's already attracted the attention it deserves.

The weekend it launched, Carrey tweeted: "WOW guys! you overwhelmed my website today! i'm jacking up the band width asap! wasn't expecting so much love! SSSSS'NICE!! :)}"

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