The best Fourth of July deals: How to maximize your savings

Here is a round-up of some of the best discounts available this holiday weekend.

— -- Happy birthday America! While it's not our classic view of patriotism and celebrating, holiday weekends have become shopping weekends, so big retail chains are discounting merchandise to earn your business.

Big ticket items like appliances and even cars may see discounts over the coming five days. Amazon Prime day is now Prime week -- it starts now and goes into frenzy mode July 10 at 9 p.m. ET. And finally, it's an unusual opportunity to get some price reductions on the in-season items you need now.

Below are some of the discounts and insider tips (some from our friends at to capitalize on mid-summer sales opportunities.

Blanket discounts on sites and stores:

Deals for and benefiting veterans:

Discounts on Summer items:


Amazon Prime Week

It's Prime week, not just Prime Day now. While the lion's share of the deals will go live July 10 at 9 p.m. ET and end July 12th at 3 a.m. ET, the company will be offering discounts in the days leading up to the big event, many of them are live now.

Amazon describes the deals in its press release like this: "Amazon Music Unlimited – Prime members who haven't yet tried Amazon Music Unlimited can get the best deal in Amazon Music history –- four months of the full catalog on-demand service with access to tens of millions of songs, for just $0.99.

"Audible –- Enjoy the world’s largest library of audiobooks plus original audio programming from Audible for 40 percent off your first 6 months (just $8.95/month for 6 months).

"Everyday Essentials -– Prime members can save up to 35 percent off with onsite coupons on select food and household items in Prime Pantry."

Amazon Prime Day Tricks and Tips

You do have to be a Prime member to get deals, but you can sign up for a 30 free trial and take advantage of the savings -- just make a calendar notification for a month from now to cancel and you won't have to pay the $99 annual fee.

If you want to price-compare to see if a Prime Day price is really a good deal, go to They track the price history of almost every item on Amazon. Cut and paste the URL (web address) of a particular Amazon item into the Camelcamelcamel search engine and they will tell you what's the lowest price the item has ever sold at. If it's significantly lower than the deal being offered on Prime Day, maybe it's not such a good deal.

A lot of the best discounts will come in the form of lightning deals, these are the flash sales Amazon offers for a limited time, often without notice. One trick is that the amazon app for your phone does highlight upcoming deals so you can do some research and planning. In the app, click on "today's deals" and it will show you sales that are currently live and upcoming deals. You can create a notification on an upcoming product and your phone will ping you when the deal price goes live.

Final tip -- Walmart and Target feel a lot of pressure to compete on Prime Day, so be sure to check their sites for deals, too.