The World's Most Expensive Suit
Despite financial crisis, one designer moves forward with the $100,000 suit.
April 22, 2009 — -- The world's most expensive suit will be unveiled today in Pall Mall, London. The "Alexander Amosu," named after the designer himself, could be yours for just over $100,000.
Each suit will be a one-off creation made from gold and platinum threads, the rarest silks and a blend of Himalayan Pashmina, Qiviuk and Vicuna. And, to complete the garment, nine 18-carat gold and pave set diamond buttons will be sewn into place.
Amosu, luxury designer to the rich and famous and founder of Amosu Luxury Ltd, spoke to ABC News about the inspiration behind his creation: "I wanted to create something completely exclusive, limited, luxurious, impressive and outstanding. Nobody has done that."
"Whatever I do I have to do 10 times better than anyone else," added Amosu, focusing on the exclusivity of his product, something that is not available from other tailors.
"I'm trying to build a luxury brand that people know about. To compete with the likes of Gucci you have to produce not just the 'world's most expensive' but something so exclusive that you are the only one who makes it," Amosu told ABC News.
The designer does not exaggerate; the triple-figure price tag includes hyperbolic levels of customer service: Alexander and his tailors will travel to clients anywhere in the world to take measurements and fit the suits.
The "poor" have been taken into consideration, the "time poor" that is: the buying process, from measurement to fitting, will be completed in only two days. This includes an initial measurement, fitting and final alterations.
The suit is being produced in collaboration with Dormeuil, purveyors of the world's finest fabrics. Frederic Dormeuil, the commercial director of the Dormeuil collection, expressed his excitement over the creation: "It is very nice to be a part of this. It is a very unique product," Dormeuil told ABC News.
The House of Dormeuil, a family run company since 1842, is synonymous with absolute elegance and luxury. With more than 165 years of experience and influence in the fashion world, Dormeuil will oversee every stage of the manufacturing process from gathering the raw material to its completion.