Biscuits Doing Big Business Across America

You can blame Southerners for this trend. Or should we say thank?

ByABC News
September 9, 2014, 1:47 PM
Root & Bone's biscuits are the NYC restaurant's top-selling bread item.
Root & Bone's biscuits are the NYC restaurant's top-selling bread item.
Root & Bone

— -- You can blame Southern expats for this booming biscuit trend. Or should we say thank?

Southerners are crossing the Mason-Dixon Line only to find a dearth of authentic biscuit options. Rather than suffer a biscuit-less fate, they’re showing Yanks how it’s done.

“When I was growing up, there were chains in the South like Biscuitville. So we thought it was just strange there wasn’t one in New York,” Empire Biscuit co-owner Jonathan Price told ABC News. “We thought there was a market opportunity in a really straightforward way.”

Turns out he was right. Selling both savory and sweet sandwich versions has really resonated with New Yorkers, especially after a night of partying.

“We’ve done really well. Being open 24 hours is fairly lucrative, and we do a lot of catering and delivery,” Price said.

PHOTO: Two of Empire Biscuit's sandwiches, savory and sweet.
Two of Empire Biscuit's sandwiches, savory and sweet.

Other shops, like Denver Biscuit Co. and The Biscuit Love Truck in Nashville have had similar experiences. Denver Biscuit Co. opened its second location late last year, with a third location coming late this winter, and The Biscuit Love Truck is opening a brick and mortar location this fall after three successful food truck seasons.

Even restaurants not focused solely on biscuits can’t stop selling the bread.

“We have a section of our menu called bakery where we have biscuits, cornbread and waffles,” Janine Booth, co-owner of New York City’s Root & Bone said. “The biscuits are definitely our most popular bread item. Everyone seems to want that as their bread service to start their meal.”

It’s safe to say biscuits are a booming food trend which, of course, Southerners have known for years.

PHOTO: Taco Bell is currently testing biscuit tacos.
Taco Bell is currently testing biscuit tacos.

“Biscuits are deeply American. It’s something people remember from their childhood, its super versatile, it’s all those things,” Price said. “I certainly think as a trend it has legs.”

And now, they’ve even made their way on to major food chain menus. People lucky enough to live in California can currently taste Taco Bell’s hush-hush biscuit tacos, filled with breakfast meats or crispy chicken for lunch.

“Taco Bell’s new Biscuit Taco is a warm, flakey, golden brown biscuit that happens to be shaped in the form of a taco,” Taco Bell spokeswoman Ashley Sioson told ABC News. “[It] pays homage to the traditional Southern biscuit.”

You know when Taco Bell appropriates something, then it’s hit the big leagues. It’s official: Yo quiero biscuits.