Donald Trump and the Art of the Non-Apology

Part of what it means to be Donald Trump is to never be wrong.

But instead of Trump’s keeping a pointed focus on Clinton with Gingrich-the-bulldog bolstering his attacks, Trump turned to another and very familiar topic: himself.

The presumptive GOP nominee sought to defend himself over recent controversial comments and social media posts and made one thing painfully clear -- he is not backing down in the face of criticism.

Trump referred to a tweet he sent out Saturday that depicted a six-pointed star, which appeared to be a Star of David, alongside Clinton and against a backdrop of cash. The tweet was subsequently deleted and Trump’s social media director, Dan Scavino, took responsibility for it. Trump at the event on Wednesday night for the first time publicly defended the tweet and disputed any suggestion that it was anti-Semitic, pointing out that Scavino’s wife is Jewish.

“On the tweet was a star. A star, like, a star, and I said because when I looked at it I didn't think anything. All of a sudden it turned out to be in the minds of the press only because it could have been a sheriff star. It could have been a regular star,” Trump began. He then accused the media of racially profiling by calling it a Star of David.

"So we have unbelievably dishonest media. So think of that. You have the star, which is fine. I said you should not have taken it down. They [Trump’s staff] took it down. I said, too bad. You should have left it up.”

"I don't love Saddam Hussein. I hate Saddam Hussein, but he was damn good at killing terrorists,” he said.

This was not the first time Trump has refused to apologize for offensive comments or positions. He came under fire in June for saying that a U.S.-born federal judge shouldn’t preside over a case against Trump University because of the judge’s Mexican heritage. He has stood by those comments.

""I am the least racist person, the least racist person that you’ve ever seen," Trump said then.

Googling the phrase, “Trump not sorry,” brings a slew of headlines.

And why?

It seems that in Trump’s mind, to apologize is to admit wrongdoing. And if there is one key to being Trump, it’s that he is never wrong.