Forbes: Average value of NFL franchises up 14% despite revenue drop, topped by Dallas Cowboys

ByTODD ARCHER
August 5, 2021, 3:09 PM

Despite a 20% revenue drop in 2020 due to the coronavirus pandemic, the average value of the 32 NFL franchises is up 14% to $3.48 billion, according to Forbes.

It is the biggest gain in five years, according to the magazine.

For the 15th straight year, the Dallas Cowboys are valued as the most expensive franchise, reaching $6.5 billion, an $800 million increase over their value in 2020.

The New England Patriots are No. 2 at $5 billion. The New York Giants ($4.85 billion), Los Angeles Rams ($4.8 billion) and Washington Football Team ($4.2 billion) round out the top five. The NFC East has all four of its teams inside the top 10 with the Philadelphia Eagles checking in at No. 9 at $3.8 billion.