Cancer Controversy Causes Consumer Confusion

As a nation, we might tune out science lectures in the classroom, but we're pretty savvy about science in the marketplace, especially when we learn about research that could potentially affect our health. Whether it is banning smoking in restaurants or avoiding salmonella-laced chilies at the supermarket, Americans process what researchers tell them and make decisions based on the newest findings. But often studies contradict each other, confusing consumers and making it difficult to know what...Full Story
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