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Coca-Cola Responds to 'America the Beautiful' Ad Critics

The soft drink company stands by the commercial's message.
3:00 | 02/07/14

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Transcript for Coca-Cola Responds to 'America the Beautiful' Ad Critics
We are back now with Coca-Cola taking on its critics. There are critics of its "America the beautiful" super bowl commercial. Some objecting to the song being sung in several foreign languages. Coke is now pushing back and ABC's Cecilia Vega has the story. ♪ Oh beautiful ♪ Reporter: This morning the world's largest beverage company is firing back at its critics taking on the national firestorm it kindled with this. ♪ Reporter: Ever since debuting super bowl Sunday Coca-Cola's take on the classic patriotic anthem has bubbled up controversy. ♪ America ♪ Reporter: In this 60-second commercial for their merv is beautiful campaign young singers take turns belting out verses in seven different languages from hindi to hebrew and some are saying that it is simply un-american. [ Singing in a foreign language ] Reporter: The backlash has been swift on Twitter. One user tweeting this is an outrage. America the beautiful in foreign languages. While another tweeting "Never buying coke again. America the beautiful in a language other than English is just wrong." Everybody was talking about it. It was really part of the national conversation. Reporter: But Thursday coke defended the ad in a statement standing by its message "It's beautiful provides a snapshot of the real lives of Americans, all those featured in the ads are Americans and "America the beautiful" was sung by bilingual American young women." And this behind-the-scenes footage released by Coca-Cola. Those seven bilingual American women speak out on why the commercial is so important to them. We just have different backgrounds and that's okay. We're all Americans and we can come together. Reporter: The sodamaker is set to air a new 90-second version during today's olympic ceremony hoping the conversation will fizz out. For "Good morning America," Cecilia Vega, ABC news, new York.

This transcript has been automatically generated and may not be 100% accurate.

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