Jay Z, Beyonce Move Past Solange Incident With Concert Promo Video

The celebrity couple turns to social media to deflect some of the attention raised by the elevator incident.
2:48 | 05/18/14

Coming up in the next {{countdown}} {{countdownlbl}}

Coming up next:

{{nextVideo.title}}

{{nextVideo.description}}

Skip to this video now

Now Playing:

{{currentVideo.title}}

More information on this video
Enhanced full screen
Explore related content
Comments
Related Extras
Related Videos
Video Transcript
Transcript for Jay Z, Beyonce Move Past Solange Incident With Concert Promo Video
The spotlight is on jay Z and beyonce once again this morning. But not over the shocking elevator surveillance video showing Solange hacking her brother-in-law. Now, the couple is burning up social media with a video to promote their concert tour. Leaving some to wonder if this is a creative move to get rid of last week's attention. So many people are watching this video. Reporter: They know how to generate buzz. The couple dropping another surprise. A movie trailer called "Run." And jay Z isn't running away from his sister-in-law. It's been a rough few weeks for the Carters. Now, the duo silencing the masses with what they do best. They're promoting with this star-studded trailer, starring Sean Penn, Jake gyllenhaal and Blake lively. Possibly in hopes to change the conversation. From a family spat gone viral, to their upcoming on the run summer tour. Two weeks ago, an alleged fight caught on security camera between jay Z and beyonce's sister, Solange, leaked to the public, played out in an elevator after the met ball may 4th. In a statement, the family says they're moving on. The most important thing is that our family has worked through it. Jay and Solange each assume their responsibility for what has occurred. We're asking all of the media to leave us alone. Reporter: "Saturday night live" capitalizing on the family reconciliation. And letting fans know, that actually, Solange was getting a spider off jay Z. Oh, my god. There's a spider on you. What? Get it. Reporter: It's not the first time controversy has forced beyonce to redirect the conversation. In 2013, queen bee was accused of lip-syncing at the presidential inauguration. This is how she changed the dialogue. Any questions? Reporter: And now, that conversation is back in the Carters' hands. In the new movie trailer, beyonce is dressed as a bride. Husband and wife. Just looking as fierce as ever. I mean, come on. Reporter: And, sadly, we report this morning that the jay z/beyonce movie is coming -- never. But their summer tour does kick off in Miami next month. I'm glad to have the question finally answered. That it wasn't a fight. It was actually just a spider. A spider. Such a relief. It must be nice to call your friends to come star in a video with you, too. Reporter: It happens to me all the time, bianna. Close, yeah. She has three names this morning. Bianca, beyonce, and bianna. There's a spider on you. Careful all morning. Let's check the fast with

This transcript has been automatically generated and may not be 100% accurate.

{"id":23767726,"title":"Jay Z, Beyonce Move Past Solange Incident With Concert Promo Video","duration":"2:48","description":"The celebrity couple turns to social media to deflect some of the attention raised by the elevator incident.","section":"GMA","mediaType":"Default"}