Studying the 'Sweet Tooth'

May 25, 2006 — -- Is junk food addictive?

That's not a simple question to answer, because addictions are highly variable. For example, when it comes to the king of addictions -- nicotine -- some people get hooked, while others can have a few cigarettes and never want more.

So the same is probably true of food that qualifies as junk food -- high-calorie but low-nutrient foods like sodas, chips and candy bars. Not everyone craves these foods.

However, one main ingredient of junk food -- sugar -- seems to have unique addictive properties, researchers say, at least when it comes to rats.

After being fed a sugar-rich diet, rats showed signs of chemical dependency on sugar, said Bart Hoebel, a Princeton University psychology professor.

For several years now, he and others have been studying the addictive properties of sugar on the brain in rats.

But, it's not the sugar that's addictive, it's the high it causes. Like drugs, sugar stimulates the release of dopamine, a "feel-good" neurotransmitter -- among other functions. However, eating protein or other foods doesn't cause as big a rush of happy chemicals. Sugar is somewhat unique.

The very simplified basics of his and others' research: For a one-month period, rats were fasted/starved for a long time each day, and then given a heavy dose of sugary fluids -- sort of like drinking a large Coke for breakfast. They also were given normal food later in the day.

After the sugar meal, Hoebel's team measured that the rats experienced a flood of dopamine, and that their opioid -- morphine/opium -- receptors were activated.

After a few days, the rats were "hooked" -- wanting to drink more each day. Their brains created more dopamine receptors. After a month of this schedule, when the sugar was removed, or the dopamine was chemically blocked using a drug, anxiety increased, to the point that the rats' teeth audibly chattered -- a sign of withdrawal, Hoebel said.