Shutterfly Sorry for Congratulating People on Non-Existent Babies

PHOTO: Shutterfly emailed this congratulations to an untold number of people, May 14, 2014.

Oops.

Photo-printing website Shutterfly is apologizing after sending a mass email to users congratulating them on their “new arrivals.”

The problem? Many people who got the message today aren’t moms.

Target Apologizes for 'Thigh Gap' Photoshop Fail

The misstep sparked a social media storm as slighted users blasted Shutterfly for being insensitive.

The company apologized in a statement and individually to hundreds of people on Twitter.

“This morning, an email was sent unintentionally to some customers. We deeply apologize for any offense this may have caused,” Shutterfly said.

Join the Discussion
blog comments powered by Disqus
 
You Might Also Like...
See It, Share It
PHOTO: Year In Pictures
Damien Meyer/AFP/Getty Images
PHOTO: James Franco and Seth Rogen in The Interview.
Ed Araquel/Sony/Columbia Pictures/AP Photo
PHOTO: Patrick Crawford is pictured in this photo from his Facebook page.
Meteorologist Patrick Crawford KCEN/Facebook
PHOTO: George Stinney Jr., the youngest person ever executed in South Carolina, in 1944, is seen in this undated file photo.
South Carolina Department of Archives and History/AP Photo