This Coach Pillow Tabby shoulder bag is taking over TikTok

A pandemic treat-yourself purchase.

April 14, 2021, 2:31 PM

Leave it to TikTok to reveal one of the trendiest bags of the season.

Just in time for spring and summer, the Coach Pillow Tabby Shoulder Bag 26 is becoming a must-have accessory to add to your wardrobe.

The bag has a rectangular pillow shape, soft leather texture and the brand's signature "C" logo at its center closure. It's a reimagined version of Coach's original Tabby bag and a take on a vintage 1970s design.

For the brand's introduction of the Pillow Tabby, brand ambassadors Jennifer Lopez and Paloma Elsesser were photographed by Juergen Teller sporting versions of the bag.

In one shot shared on Instagram, Lopez is seen smiling as she holds up a large version of the bag.

"When it feels like a supersized daydream," the label captioned the photo.

While the Pillow Tabby made it's social media debut back in February, it received lots of love on TikTok.

One user of the video-sharing social networking platform, Trisha Smith, posted a short video in which she extoled her excitement about the bag. She also dubbed it "bag of the year" during the clip.

Smith's post has since been liked more than 32,000 times.

Coach also used its TikTok presence to create a post displaying its most "most-loved bags as seen on TikTok."

The "pillowtabby" hashtag has more than 850,000 views on TikTok.

The bag is available in taffy, ivory, black and green.

The Pillow Tabby Small Leather Shoulder bag currently retails at $495.

The bag features two removable straps (short and long). Plus, there are two interior compartments along with fabric lining.

Below, you can shop it now and twirl around with it all summer.

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Shop it: Coach Pillow Tabby Small Leather Shoulder Bag

Bloomingdale's

Pillow Tabby Small Leather Shoulder Bag

This chic summer-ready shoulder bag is available in fresh taffy, black and ivory colors. It also features gold-toned hardware. 

  • $495
  • Coach