Happy Earth Month: Here's how to dress up more sustainably, now and forever
Stylists, advocates and big brands weigh in on earth-friendly fashion.
We live in a world where "fast fashion" is supreme and retailers are creating clothing at the drop of a dime. But is it time to slow down?
Multiple reports suggest that in addition to oil, fashion is the next largest industry to pollute the world. However, that might change as awareness of the issue increases.
How can you help? You may already have the answer.
"I think finding affordable, sustainable fashion always starts with your own closet," said Dominique Drakeford, the chief curator of MelaninASS (Melanin and Sustainable Style), a space to celebrate sustainable fashion, natural beauty, wellness and land justice from the lens of communities of color. "Look at your wardrobe and see what you can mend and repurpose or upcycle before throwing an item away."
If you are already inspired to start shopping for more environment-friendly fashion finds, understanding some of the key terms and symbols placed on clothing can put you on the right track.
A few tell-tale words that are usually associated with sustainable fashion include:
Recycled: This may be the most obvious term, but one of the most important. Pieces that include a recycled stamp have been produced from previously used materials.
Certified organic: When an item has the certified organic stamp, this means the clothing was created through an organic farming process and under strict regulations.
Naturally dyed: This simply means the garments were dyed using only plants, vegetables and minerals, and without the use of animals.
Fair trade: If you notice this verbiage, it's safe to say your clothing was fairly traded between companies in developed countries and that those who produced the clothing were paid fair prices.
How to make sustainable fashion more affordable
Sustainable fashion isn't a completely new idea, but it is one that has notoriously been associated with a wealthier class-type.
DeVonne Jackson is an upcycle style and earth advocate. She's also the founder of Positive Obsession, Inc. which is a platform that sparks sustainable lifestyle conversations through events, education and experiences. She said that the most affordable and ethical place way to be sustainable is to simply check out everything you've already bought in your closet.
"So, clean out that closet and fall in love again," she said.
Jackson also made clear the value in saving for sustainable goods. "We save up for good kitchen pots, a first car or a much-needed crew vacation," she said. "Save for the memories that will last."
Sustainable stylist Lauren Engelke has become a master at styling herself and her clients consciously without compromising style.
"I help my clients figure out what occasions they dress for during the week, and then we brainstorm a handful of outfit options for each," said Engelke. "Usually, we'll realize that they don't need a whole new spring wardrobe, but one pair of spring booties and one new blazer will make everything they have feel fresh again. Then, we shop for just those two things."
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