McDonald's Lets Six Moms Tell It Like It Is

McDonald's (MCD) is about to give six moms something no outsider in the USA has ever had before: inside access. In a bid to convince health-conscious moms that its food is nutritious, McDonald's says it will bring the group of mothers fully inside the company. The moms will visit restaurants, processing plants, orchards and test kitchens. Beginning June 20, the moms will keep an online journal for roughly three months about what they see -- and how they feel about it. The journal will be...Full Story
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