Publisher reads quotes from Trump's book
Jurors were shown a photo of the cover of Trump's 2004 book, "How to Get Rich: Big Deals from the Star of The Apprentice."
"How many times does the word 'Trump' appear on the cover of this book?" a prosecutor asked Penguin Random House VP Sally Franklin, on the witness stand.
"Three times," Franklin said.
ABC News previously reported about prosecutors' plan to use the quotes from Trump's books against him at trial.
"When somebody hurts you, just go after them as viciously and as violently as you can," Franklin read from the book. "For many years I've said that if someone screws you, screw them back."