Toddler Loves to Hug a Diaper Package, Convinced He's on the Bag

— -- A 1-year-old boy in Pembroke Pines, Florida can't stop hugging a bag of diapers -- because he's convinced he is the baby on the bag, his mom Rose Bennett told ABC News.

"He said, 'Ben!'" she recalled. "[I said,] 'No, Ben that's not you!' He said, 'Ben!' And then he hugged it. It was just too cute."

The Internet seems to agree. After Bennett, 21, snapped photos of her son hugging the diapers, the images went viral with more than 12,000 sharing it on Twitter.

Bennett explained that she normally doesn't buy the type of diapers her "really intelligent" son has fallen in love with. But since the store ran out of Ben's size, "I grabbed a size 5."

"There’s not a brown child on the packaging on the size 4, but on this size there is," she explained.

Bennett said she loves the fact that her son can see images of himself even at such a young age.

"Representation really does matter in the media and in packaging for children apparently," she said. "[The pampers] are not marketed towards me. I’m not looking at the child on the package. I’m looking at the price, but Ben cares. It’s the first time he's looked at the package and knows it’s a baby."

"I think it’s great," Bennett added. "I’d like him to see more figures that look like himself."