ABC’s “The View” Ranks No. 1 in Total Viewers and Women 25-54

By
ABC News PR
December 4, 2015, 4:19 PM ET
4 min read

— -- ABC’s “The View” Posts Week-to-Week Increases in All Key Demos Hitting Season Highs Across the Board Delivering its Largest Overall Audience Since April and Best Women 25-54 Performance Since March

November 2015 Sweep Outdelivers Previous Sweep in All Key Demos

Week of November 23, 2015:

ABC’s “The View” ranked No. 1 in Total Viewers (2.619 million) and Women 25-54 (570,000) for the week of November 23, 2015, based on Live +Same Day Data from Nielsen Media Research.  “The View” led CBS’ “The Talk” (+151,000 – 2.468 million/+16,000 – 554,000, respectively) and NBC’s “Today III” (+360,000 – 2.259 million/+82,000 – 488,000, respectively).

For the 2nd week in a row, “The View” posted week-to-week increases (2.529 million, 512,000 and 375,000, respectively, on w/o 11/16/15) in Total Viewer (+4%), Women 25-54 (+11%) and Women 18-49 (+12%), hitting season highs across the board.  In fact, “The View” turned in its largest overall audience since April and best Women 25-54 performance since March – since weeks of 4/20/15 and 3/16/15, respectively.

November 2015 Sweep:

ABC’s “The View” delivered 2.591 million Total Viewers, 526,000 Women 25-54 and 388,000 Women 18-49 during the 2015 November Sweep, based on Most Current Data from Nielsen Media Research.  “The View” beat NBC’s “Today III” (2.127 million and 505,000, respectively) during the sweep in Total Viewers (+464,000) and Women 25-54 (+21,000).

“The View” improved from the previous sweep (2.402 million, 498,000 and 382,000, respectively, for July 2015) in Total Viewers (+8%), Women 25-54 (+7%) and Women 18-49 (+4%).

NOTE: With Thanksgiving week, “The View” was coded as specials on Thursday and Friday, “The Talk” on Thursday and “Today III” on Friday. “The Talk” did not air on Friday due to college football, while “Today III” did not air on Thursday due to the Macy’s Thanksgiving Parade.  All specials are excluded from the weekly averages.  ABC’s, CBS’ and NBC’s weekly averages are based on three days (Mon-Wed).

Week of November 23, 2015:

PROGRAM AVERAGES     TOTAL VIEWERS    WOMEN 25-54(000)/Rtg     WOMEN 18-49(000)/Rtg 

ABC “THE VIEW”          2,619,000          570,000/0.9               420,000/0.7

CBS “THE TALK”          2,468,000          554,000/0.9               402,000/0.6

NBC “TODAY III”         2,259,000          488,000/0.8               425,000/0.7

November 2015 Sweep:

PROGRAM AVERAGES     TOTAL VIEWERS    WOMEN 25-54(000)/Rtg     WOMEN 18-49(000)/Rtg 

ABC “THE VIEW”          2,591,000          526,000/0.9               388,000/0.6

CBS “THE TALK”          2,622,000          581,000/1.0               409,000/0.6

NBC “TODAY III”         2,127,000          505,000/0.8               409,000/0.6

Source: The Nielsen Company, NTI Total Viewers, Women 25-54 and Women 18-49 Live + SD weeks of 11/23/15, 11/16/15 and 11/24/14.  Live+SD: 2015-2016 Season (9/21 – 11/29/15) and 2014-2015 Season (9/22 – 11/30/14).  November 2015 Sweep (10/29 - 11/25/15), November 2014 Sweep (10/30-11/26/14) and July 2014 Sweep (7/2 – 7/29/15).   Sweep periods (November, February, May and July).  NOTE: Due to the digital transition, the 2009 February sweep was 3/5 – 4/1/09. Averages based on regular telecasts.