7 Times Donald Trump Channeled His Book 'The Art of the Deal' in His Campaign

— -- Nearly 30 years after Donald Trump wrote "The Art of the Deal," the Republic presidential candidate has been invoking rhetoric from his book on the campaign trail for the 2016 presidential election.

On Monday, Trump announced he wouldn't be participating tonight's debate hosted by Fox News, saying he knows a "bad deal when he sees one." He said the network makes "tens of millions of dollars" on debates that set ratings records.

"As someone who wrote one of the best-selling business books of all time, "The Art of the Deal," who has built an incredible company, including some of the most valuable and iconic assets in the world, and as someone who has a personal net worth of many billions of dollars, Mr. Trump knows a bad deal when he sees one," Trump's team said in a release Monday night.

Here are the other times Trump has channeled "The Art of the Deal":

1. Trump doesn't trust pollsters.

“I don’t trust fancy marketing surveys," Trump wrote in "The Art of the Deal." "I do my own surveys and draw my own conclusions.”

On the campaign trail, Trump has repeatedly said he doesn't have analysts and pollsters on his team. "It all comes from up here," he's said, pointing to his head.

2. He fires losers.

When Trump owned a United States Football League team, the New Jersey Generals, he would tell the coaches which plays to run, adamant that they weren't running the ball enough despite having star running back Hershel Walker's on the roster.

“I ranted and raved to our coach, Walt Michaels, but it wasn’t until I literally threatened to fire him that he got the point,” he wrote in 1987.

Trump has said on the campaign trail that he will "fire the losers in Washington," especially those in the U.S. Department of Veterans Affairs. On Halloween he said he had devised a plan to fire all leadership and restructure the entire organization.

3. Trump knows how to cause a scene.

When Trump was trying to get Holiday Inn to buy into a stake of a project he commissioned in Atlantic City, he ordered his team to send bulldozers to the lot to create a scene of "hard work" and development.

In "The Art of the Deal," he wrote: "These distinguished corporate leaders looked on, some of them visibly awed. I’ll never forget one of them turning to me, shaking his head, and saying, ‘You know, it’s great when you’re a private guy, and you can just pull out all the stops.’”

In August, Trump gave free helicopter rides to kids at the Iowa State Fair. And in December, he showed up to a campaign rally in an equally dramatic fashion: on his personal jet, a Boeing 757-200 with the word "TRUMP" emblazoned in giant letters across the side.

4. He doesn't want to appear desperate.

"The worst thing you can possibly do in a deal is seem desperate to make it. That makes the other guy smell blood, and then you're dead," Trump wrote in the book.

On the campaign trail, Trump has repeatedly reminded people that he "doesn't need" to run for president and that he simply wants to "Make America Great Again!" But, if he loses out on the Republican bid, he can simply go back to his day job -- as a real estate mogul making "lots of money building buildings."

5. Trump uses the media to fuel the fire, or his fiery statements.

"One thing I've learned about the press is that they're always hungry for a good story, and the more sensational the better..." Trump wrote. "The point is that if you are a little different, a little outrageous, or if you do things that are bold or controversial, the press is going to write about you.”

Trump has made numerous statements in the past year that some might label as more than "a little outrageous." In the past year, Trump has called Mexicans rapists and drug dealers and referred to fellow Republic nominees as lightweights, dummies and losers.

In July, he said that John McCain is not a war hero because he was captured during the Vietnam War, and after the first Republican debate in August, he said moderator Megyn Kelly had "blood coming out of her...wherever."

6. He doles out insults reactively.

"In most cases I'm very easy to get along with. I'm very good to people who are good to me," Trump wrote. "But when people treat me badly or unfairly or try to take advantage of me, my general attitude, all my life, has been to fight back very hard.”

Trump has referred to himself a "counter puncher" on the campaign trail. Everyone who has hit him, he has hit back. He called Louisiana Gov. Bobby Jindal "a little nasty" after he dropped out of the race in November after Jindal had called him a "narcissist" months earlier. In July, Lindsey Graham had to change his cellphone number after Trump read it aloud in front of a rally in South Carolina. Days before, Graham had called Trump a "jacka**."

After Rick Perry called Trump a "cancer on conservatism," Trump called Perry a "hypocrite" who was "playing nice and begging for my support and money" in the onset of the 2012 presidential election.

7. Trump loves to exaggerate.

"The final key to the way I promote is bravado. I play to people's fantasies..." Trump wrote in "The Art of the Deal." "I call it truthful hyperbole. It's an innocent form of exaggeration--and a very effective way of promotion."

Trump's love of bravado may be the key to the media frenzy surrounding him. He plays to people's fears and emotions, promising to construct a wall dividing the U.S. and Mexico, while forcing Mexico to pay for it, and suggesting a ban on Muslims entering the U.S. He even alluded in his first campaign video that he would "cut the head off of ISIS and take their oil."

Trump said he'd be spending debate night raising money for veterans and the Wounded Warrior Project instead. The Republican debate will air at 9 p.m. Thusrday on Fox News.

ABC News' John Santucci and Chris Donovan contributed to this report.