Strategies: Discover the right business just for you

ByABC News
September 25, 2009, 4:15 AM

— -- Are you at a crossroads in your life? Do you dream of being your own boss, but aren't sure what type of business is right for you? Do you just want to know more about yourself?

Then take the "E-Type" test and learn what kind of entrepreneur you are and which businesses might be best for you. You can take my "E-Type" test here.

Let's face it, there are tens of thousands of different types of businesses out there. When you're looking for a business to start, the choice can be overwhelming.

How do you navigate through these different types of businesses to choose the one that gives you the best chance of success? One critical key is finding a business that's a great fit to your own personality, your skills, and the way you like to work.

Think about it: If you're looking to change careers, there are lots of personality tests you can take. Go to a career counselor, and they'll give you a battery of tests, all designed to help you find what kind of job is right for you.

But how about when you want to sort through all those different kinds of businesses before you invest your hard-earned money and time when starting your company? You've been on your own. There's never been a meaningful test to see how your own attitudes, traits and personality relate to the right type of business just for you.

Until now! In just a few minutes, you can discover your entrepreneurial type.

I developed the "E-Type" test for my book, What Business Should I Start? because I realized that one of the most important keys to eventual business success is to choose a type of business that fits your personality and aptitudes.

But that's not the way most people select a business. They usually focus on figuring out what interests them. But just looking at your interests isn't enough to help you really succeed.

For instance, let's say you've always loved antiques. Without the E-Type test, you might think your only option is to sell antiques. But the E-Type test might reveal you're not really a Seller/Broker E-Type. Depending on your E-Type, you might instead: