San Diego Apartment Building Launches 'Acts of Kindness' Campaign

A San Diego community launched a campaign in honor of the holiday spirit.

— -- An apartment building in San Diego got its residents into the holiday spirit after launching an acts of kindness campaign.

Broadstone Balboa Park, a 100-unit apartment building that opened in April, kicked off its "12 Acts of Kindness" campaign on Dec. 7, and for twelve days encouraged neighbors to pay it forward in small ways.

Residents documented the acts of kindness on social media using the hashtag #BroadstoneRAK. They've done everything from buying coffee and donuts for strangers and residents alike, returning a shopping cart, walking a friend's dog, and even making lunch for their spouses.

Lucas Roof, an assistant manager at the building, also got in on the campaign.

"I wrapped a resident's Christmas present that was sent from her mom," he told ABC News. "Her mom ordered some stuff off of Amazon and shipped it to her. I knew the resident wasn't going to be home when the packages came. It was delivered while she was at work. So I went upstairs and decided to wrap the presents for the resident and drop them off in front of her door."

Roof, 29, said the resident was extremely thankful. "She said that was very sweet of me and that she loves the building for all that we do," he added.

Roof said the campaign had a tremendous impact on residents.

"It's important to give back to the community," he explained. "People tend to get caught up in their lives and not appreciate the small things so it makes you feel good and it makes others feel good when you help others out."