-- In a city that never sleeps and certainly likes having items at their fingertips, there's one app called Shipster that is making giving back fun and simple this holiday season.
Shipster, a New York City-based on-demand shipping company, covers Manhattan and Brooklyn, 24/7 and allows you to ship items anywhere in the world.
Using the app "was super, super easy," Mikel Ashkin, 24, of New York City, told ABC News. "The fact that you can just take a picture, put the weight in and put two addresses in ... and not have to think about anything else is perfect."
"We decided a toy drive would be fun,” Shipster CEO Christian Vizcaino told ABC News. "[It] really aligns with what our capabilities are as a company because it’s moving typical goods. The toy drive -- it’s been forgotten a bit, and so we thought, 'Okay, let’s power a toy drive with our app!'”
“We wanted to do something really festive that brings a smile to kids’ faces ... aligns us with the holiday spirit and was really impactful,” Vizcaino said. “What we saw with meetings with some of these kids is amazing. We sort of forget the simple power of the gift of a toy and the joy that it can bring to a kid.”
Arlene Goldsmith, Executive Director at New Alternatives for Children (NAC), has been spearheading the NAC Holiday Party for about 27 years for children living in poverty and children with special healthcare needs -- giving children gifts, play games with them and dance.
“The fact that they came to the party really meant a lot to me because that’s a wonderful thing,” Goldsmith told ABC News. “It’s a great thing that they did this because we really need toys to help our kids feel loved and appreciated. Every kid loves a toy."
Ashkin, who also used the app to donate toys from her company’s PR company to "Toys for Tots," said she also appreciated how involved Vizcaino and his team were in the donating process.
“I was blown away by how involved Christian was as well," Ashkin said. "I love this about startups -- that everyone is down and dirty ... [and] that he was that into his product.”
Who knows, maybe next year Shipster may give Santa a run for his money.