Virtual Reality Arms Race Is Center Stage at E3 Video Game Conference

Big names in the virtual reality dominated at E3 2016.

During this year’s convention, the VR arms race was out in full force.

A new arrival to the virtual reality headset scrum at E3 is Immerex and their VRG-9020. Unveiled to the public on Tuesday, the VRG-9020 was by described by CEO Adam Li as a sleeker, compact end-to-end headset option for movie lovers. Li, who founded the San Diego based company in late 2014, views the focus on the end-to-end system, in which Immerex is their own and only content producer, as a vital aspect of their infant company.

"This is a lifestyle product that will eventually be involved in high end video and movie production,” Li said. “We want to attract modern, tech savvy people that want to watch videos on a mobile platform."

Although the complete product wasn’t available for demos, the VRG did boast impressive high-res video capabilities. The computer, pictured above, looks similar to a CD player and houses the battery and media storage that connects to the headset via a cable.

“The amount of attention we’ve gotten is unbelievable,” Li said. “We never expected this to happen so quickly.”

The VRG-9020 does not have a price point yet and will likely ship in the first or second quarter of 2017.

The VR One’s massive lenses and large frame, which allows people that wear glasses to use the headset, offer the user a more streamlined experience that doesn’t require manual focusing on two or three different optical channels.