Donald Trump: Rich Man, Pitch Man

Dec. 20, 2006 — -- Most Americans know Donald Trump as a multimillionaire real estate magnate and producer and star of television's "The Apprentice." But "The Donald" is not only an icon in the worlds of real estate and TV -- he is a master of selling himself, and his name, to a vast array of products.

The Trump name graces Manhattan skyscrapers, Atlantic City casinos and Las Vegas hotels. It appears on a host of products, ranging from men's business clothing in the Donald J. Trump Signature Collection to alcohol -- Trump Super Premium Line of Vodka. (Trump claims he never drinks, citing the death of his older brother, Fred, from alcoholism.)

There's an entire family of Trump restaurants -- Trump Buffet, Trump Catering, Trump Grille -- and a Trump Ice Cream. There's Trump Magazine, a glossy monthly covering Trump's recommendations for real estate, golf and champagne, and even Trump University, offering a slew of online business courses.

In all, the businessman has attached his name to nearly 40 products and services. Surprisingly, given the fascination with his signature bouffant comb-over, he has yet to brand a line of hair care products. But there's always time for that.

The complete list:

• Men's suits
• Neckwear
• Shirts
• Cuff links
• Leather goods
• Eyeglasses
• Sportswear
• Watches

• Trump Grille
• Trump Buffet
• Trump Catering
• Trump Ice Cream Parlor

• "Trump: The Art of the Deal"
• "Trump: The Art of Survival"
• "Trump: The Art of the Comeback"
• "Trump: Surviving at the Top"
• "Trump: How to Get Rich"
• "Trump: Think Like a Millionaire"
• "Trump: The Best Golf Advice"

• Trump Towers (New York, New Jersey, Chicago, Florida, Las Vegas, Seoul, Toronto)
• Trump Hotels (Las Vegas, New York, Chicago, Toronto, Panama, Canouan Island)

• Trump Taj Mahal (Atlantic City)
• Trump Plaza (Atlantic City)
• Trump Marina (Atlantic City)
• Club Trump Privee (Canouan Island)

• "The Apprentice"
• Trumped! (radio program)
• Trump Pageants (including the Miss USA and Miss Universe Pageants)
• Donald Trump: The Fragrance
• Trump Ice (bottled water)
• Trump Super Premium Line of Vodka
• Trump University (includes Trump University clothing, software, and CDs)
• Trump Mortgage
• Trump Magazine
• Trump Golf Clubs
• Go Trump (online travel Web site)
• Trump Model Management
• Disposable cameras
• Trump furniture line (coming 2007)
• Skating rinks